HYLIA: We build businesses

We develop new products

Hylia is working on the validation of disruptive new product ideas, including:

Finance:

An ethical alternative to pay-day lenders which builds from social bonds.
Digital media:
Real-time intelligence on nightlife hotspots
Recruitment:
Cloud platform made by recruiters for recruiters. Less data-mining, more talking.
Travel:
A global, curated market for highly-qualified tour guides.
Retail:
Uber-trendy health product to be lapped up by Hackney hipsters.

We advise organisations on strategic and commercial issues

Hylia supports clients of all shapes and sizes. We specialise in advising on strategic and commercial topics, helping at any stage of the project lifecycle: from initial market scans and sizings through to detailed initiative-setting and implementation. We focus primarily on consumer markets, though have experience in many industries including travel, energy, and financial services.

Our engagement model varies: often we work with FTSE 100 companies to support the objectives of specific projects; in other cases we support the growth of start-up businesses through a dedicated advisory role.

Functional expertise

Strategy

Strategy development
Market entry assessment (size, attractiveness, ability to win)
Due diligence
Customer development
Fundraising advisory

Commercial

Value strategy
Channel strategy and structure
Pricing and promotional optimisation
Range optimisation
Purchasing cost (COGS) improvement
Sales force effectiveness

Sector expertise

Retail
Media
Consumer goods
High tech

We digitize interactions and operations

Hylia's heritage is in building real-time applications which digitize interactions and operations. We are able to dissect old, clunky manual processes and automate them using technology. Achievements include:

Game server host: Automated service provision and configuration. Built first example in the world of 'any game, any location' instant switching technology.
Broadcast AV equipment retailer: Developed cloud authoring system, tracking thousands of catalogue entries and 20,000+ stock lines to create print running orders, category trees and indices
High-profile event: Built online ticket sales portal. Automated interface enabled same-day sell-out and 200+ guests concurrently choosing dinner seats. Cloud admin service stored guest details. Barcode interface verified tickets and ID on entry.